How To Host A Successful Open House

From fixing up all the minor repairs to cleaning the house top-to-bottom, there are a lot of small details that go into organizing the perfect open house. However, in the rush to organize everything, there are a number of to-do's that are easy to forget about. If you're currently prepping your home and don't want to miss the important stuff, here are some things you should contemplate before setting the date.

The Outside Look

The first thing potential homebuyers will notice when they arrive at your home is the outside, and that's why it's so important not to neglect it. Before organizing your open house, make sure the lawn is mowed, any unsightly hedges are trimmed and that your entrance area and flowerbeds are well maintained. Since potential homebuyers will see the outside before anything else, there's no sense in losing them for having a disheveled lawn before they've even walked through the door.

Effectively Market The Event

Many home sellers want to believe that their house will sell itself, but if no one knows about your open house or bothers to show up, there's no chance of getting any offers. While your real estate agent should be featuring your home on their website, you may also want to hand out flyers to your neighbors and make a few posts on social media sites like Twitter and Facebook to get the word out. There are no assurances when it comes to drumming up interest, but spreading the word with as many people as possible will likely find a few interested parties.

Use The Five Senses

It may not be the most common advice, but engaging potential buyers on a number of different levels can actually enhance the appeal of your home. Playing a little music can be a good way to make them feel comfortable, and you may want to do a little baking beforehand since the sense of smell can have a powerful impact. It may seem a little bit quirky, but there's nothing to make people feel comfortable and at home like the scent of freshly baked treats and a little music.

There's plenty of cleaning and organizing when it comes to an open house but it's also important to look at the big picture when it comes to prepping for your home showing. If you're nearly ready to put your home on the market, contact your local real estate professional for more information.

The Essentials for a Successful Open House

From the cleaning to the organizing to the small fix-ups around the house, there can be a lot of minor details that go into staging a successful open house. However, there are a few essential items you should be sure not to forget about when you prep your home for an influx of potential buyers.

Choose The Right Time

If you happen to be selling your home in the busy season, it's important to set your open house at a time that gives potential buyers room to breathe. While weekends are a popular time for open houses, you may want to choose a day or time that is a little different from other homes in your area. This means visitors to your home will be able to take their time and really see the details that make your home distinct and worth a second look.

The Exterior Speaks Volumes

With so much cleaning and so many small maintenance duties, it can be easy to forget about the first thing that guests will see when they show up at your doorstep, the exterior. However, this will provide the initial impression so you'll want to ensure that it's a positive one. Before organizing your open house, make sure the lawn is cleared and cut, the hedges are trimmed and your doorway is well maintained.

Make The Marketing Count

If you've primed your home for your open house, it's important to ensure your marketing efforts are up to snuff and will get people through the door. While your real estate agent should feature your home and some professional photos on their website, you should also consider handing out flyers to your neighbors and advertising on social media to reach anyone who might be interested.

Engage All The Senses

It might sound strange, but a house that smells and sounds good in addition to a house that looks good can actually work wonders in swinging a buyer in the direction of your home. While having a clean, clutter-free place is ideal, you may want to consider baking beforehand or even leaving a little music on so people will feel relaxed and right at home.

There are a lot of little tricks that go into a successful open house and it's important to utilize all of them to get the best results. If you're putting your home on the market, contact your trusted local real estate professional for more information.

5 Great Questions To Ask At An Open House For Real Estate

An open house gives you a great opportunity to look more closely at Metro Atlanta real estate you might be interested in buying.

It also affords you the chance to chat with the owner or real estate agent so you can bring up any issues or hesitations you have with the home.

Knowing what to ask can be difficult, so below are examples of questions to ask at the next open house you attend.

Why has the seller decided to sell now?

If you ask why the seller is moving, you could learn valuable information to help determine your offer -- or possibly whether or not you want to buy the home.

Knowing whether the owners are about to go into foreclosure, have experienced trouble in the neighborhood, or if they've retired and completely paid off the home can help you understand how urgently they need to sell their property.

Has the seller had any other offers?

Don't forget that you are not only negotiating with the seller for a price, you are also competing with other potential buyers.

It really helps to know what you are up against.

It is important to understand that you might not get a 100% straight answer to this question as most sellers know that competition - or perceived competition - can cause a potential buyer to move forward more quickly and at a higher price.

If you're comfortable in this discussion, you might want to try and see if you can find out the details of any other offers.

Does the property have special ownership costs?

Ask the agent or owner about the other costs associated with owning the property, such as Home Owners Association fees within a condo complex or a gated community.

It's important to know about these extra expenses in advance so you can make an informed offer.

You may also want to ask about any pending litigation concerning the property.  Litigation is not always a deal killer, but it's better to know the details before you sign closing documents.

What furniture and appliances are being sold with the house?

Most of the time, a seller will include their major appliances such as the refrigerator, stove and dishwasher with the home, but this isn't always the case.

If you don't already have these items, it's important to know whether they are included in the purchase price.

Is there anything else that you want to leave with the home?

This is an important question to ask.  Especially if there are specific things in the home that you have a strong interest in.  

Perhaps there is custom art work or a pool table that fits perfectly in the game room.  

The seller may be eager to part with those items and include them in the sale of the home or sell them at a large discount.

The open house is a great opportunity to learn more about a home before making the decision to buy it, so be sure you ask the right questions.

For more information about the Atlanta area real estate market, please email me at ed@edshort.com or call me at 404.918.2500.

~ Ed Short, Atlanta REALTOR®